AIRFIELD, Unified RFID Architecture

The Flea, the King and the Expert (La Puce, le Roi et l’Expert)

But how can something as tiny as a flea can provoke a King? Bites or stings? you are wide of the mark:  this is where the expert comes ...

No, these questions are not part of the plot of an unpublished work by La Fontaine, but refer to all contemporary concerns. A few details: the King is not a monarch, but the favorite acronym  of entrepreneurs: the Return On Investment (ROI is French for King, that’s the pun). As for the flea, if you didn’t guess it either then probably you don’t speak French, as you missed another pun (“puce” stands for flea, but also for microchip); we are talking of the RFID Tag. So who is the expert, we ask you? In fact, you are in his site ... And these characters do not appear in a fable but in a very serious report from the Ministry of Economy, Finance and Industry of France. This report has the merit of clearly articulating the issues of an RFID project and proposes a ten-step approach to avoid the pitfalls inherent in the installation of this technology; all this, of course, to get a ROI quickly. This study explains that "the project of deployment of RFID tags should not be regarded as a plug and play project" and that businesses do not have among their staff competent resources to carry it out. Hence the essential appeal to RFID professionals.

But that's where the shoe pinches: "There is virtually no neutral and independent advice. The majority of consultants with knowledge of RFID are attached to hardware integrators, to IT Services & Software Engineering companies or to organizations advocating the establishment of a particular standard. "
As architects of RFID solutions, we cannot do other thing that agree with the conclusions made by the authors of this report because it reinforces our own beliefs: our expertise is absolutely objective, we have no agreement with anyone: manufacturers, integrators, editors, whomsoever.
When you trust us a mission, we analyze the feasibility of your project, we select with you the best tailored solutions and in short we ensure that your project succeeds.
 Therefore, we wanted to extend our heartfelt thanks to the authors of this analysis, which could not better define the benefit of choosing AIRFIELD. Pending on writing a fable, whose title could be "How Objectivity came to Experts."